
Website Abu Dhabi Islamic Bank (ADIB)
ADIB is committed to being a responsible corporate citizen and to managing its business in a way that creates value for customers, shareholders, employees and the communities in which it operates.
Product Manager – Commercial Cards
Job Description
Role : Product Manager – Commercial Cards
Location : Dubai
Role Purpose:
- Assist in management of commercial cards products, portfolio for BBD and WBG segments.
- Formulate and launch Commercial Cards covering BBD Covered / Debit Cards, Corporate Cards
- Drive Commercial Cards growth for BBD and WBG segments
KEY METRICS:
- Launch of Corporate card
- Number of customers onboarded /cards issued and their revenue
- Drive BBD Debit and Covered Card portfolio
Key Accountabilities of the role
- Drive the Corporate Cards requirements though BRD, PPG, SOP and commercialization
- Work with BBD and WBG teams to drive sales of Corporate Cards and support in meeting relative revenue targets
- Support in driving the commercialization for the cards business
- Provide internal sales training relevant on card products to sales teams and frontline channels
- Develop and plan segment- wise Corporate and Commercial card product customer utilization campaigns.
- Liaise with the group marketing and communication team to develop product marketing material
- Prepare and plan customer card product pricing
- Resolves and/or escalates issues in a timely fashion
- Liaise with internal stakeholders to obtain relevant card product approvals (across various departments)
- Work with key stakeholders across Cards operations and IT to drive the product rollout (prioritization)
- Manage pre-paid card product program and BIN sponsorship partnerships
- Work with BBD and WBG/ GTB teams to maintain the product collaterals, website and other banking channels
- Provide product operational support to internal and external stakeholders
- Ensure necessary controls and functions are in place from both risk and operations perspective for the Commercial Cards Products
- Assist with customer queries and complaints regarding product offering
- Assist in reviewing product performance, features and benefits for the Business Banking and WBG Cards Portfolios
- To take on any projects given by the Head of Cards and deliver within the agreed timescales
- Develop and maintain detailed up to date knowledge of Commercial Card product in the market
- Ensure Compliance with bank’s processes and procedures
- Increase business and enhance customer portfolio for the existing Business Banking Cards
Launch Commercial/ Corporate Cards for BBD and WBG segments - Adherence to all regulatory requirements
- Achieve set Business Plan and budgets for the year
- Develop close working relationship with internal and external stakeholders to enhance business performance
- Pre-paid product management to ensure both financial and non-financial objectives are met
- Adherence to ADIB policy
- Provide support to Sales Team to ensure targets are met
- Active management of all significant risks within Card Products
Specialist Skills / Technical Knowledge Required for this role:
- Experience in launching and management of Commercial / Corporate Car product & portfolios in the UAE
- Knowledge / experience on Commercial Card or Retail cad management system
- Analytical and strategic skills with strong presentation skills
- Experience with MasterCard or Visa would be an added advantage to the role
- Be able to demonstrate capabilities in stakeholder management
Previous experience:
- At least 10 or more years of experience within banking. Card business experience will be preferred.
- Experience in Commercial Card product management.
- Understanding of Market Dynamics including demographic factors, competitor products and services for Commercial Cards
- Knowledge of Cards market and customer trends affecting this business area
- Ability to develop business cases based on information and data
- Minimum Bachelor’s degree or equivalent.
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