CRM Business Analyst

Role: Business Analyst – CRM

Skill: CRM,Business Analysis

Experience: 8+ Years

Job Description:

· Document and analyze user business processes and requirements

· Conduct testing of new or modified systems

· Serve as communications link between user and technical group

· Provide ongoing user support including troubleshooting and resolution of system issues

· Collaborate with marketing team to develop CRM strategies based on enrollment funnel and customer lifecycle including leveraging CRM data to create appropriate segments for targeting and analysis

· Assisting users with setup of campaigns/events

· Monitoring quality of data and processes Creating reports and queries

· Adding/Removing users, training new users and maintaining user documentation

· Assisting GT Team with management of system configuration, roll-out of upgrades, and implementation of new features and functionality

· Experience in Agile projects (Scrum, Kanban)

Qualifications for CRM business analyst

· Proven experience in of functional design, business change, Operating model design and process design

· Understanding of the software development life cycle principles, background in software development

· Strong background in business analysis and/or system analysis

· Experienced in UAT and bug fix

· Prior experience in Siebel CRM projects is highly preferred

· Background in insurance industry is a definite advantage